Home / Archives /

Marketing

Marketing / 4 posts found

Website Engagement

by admin
How successful is your website at converting casual browsers in to buying customers? Do you even know? If you're not sure, then don't worry because finding that information is not too difficult.   Once you have it, you can make the right choices about what to do next to make your website work for you. The key questions are:- what are people searching for to find you how easily are you found how long do people stay on your website how many pages do they view are the right people visiting your website…

Email Marketing

by admin
Comments are off for this post.
An autoresponder is a brilliant tool that can be used to:- automate your marketing improve your brand awareness keep in touch with prospects and customers Set it up once and then let it run on autopilot.  You plan a whole sequence of emails and once triggered, those emails will go out at scheduled intervals.  The trigger to send them out, is usually that they enter their name and email address in to a form to request information from you or to download your free guide. Popular Autoresponder providers…

5 Simple SEO Tactics

by admin
Comments are off for this post.
Whilst there are regular changes to the impact of various tactics on Search Engine Optimisation, there are 5 core elements that do stand the test of time, particularly for local businesses.  We’ve listed them here and they are all simple, common sense tactics. Optimise your Google+ Local Profile (otherwise known as Google Places listing) Write regular content, for example blog posts or new landing pages, and make sure you target the content to your local area. Ensure you have great reviews published…

Social Media Rocks

by admin
Comments are off for this post.
OK, it’s been around a few years now and lots of us use it for personal stuff, but social media is more effective than ever before for businesses. Lots of businesses are absolutely crushing it with social media, because they're doing right.  But doing it wrong will drain your time and leave you demoralised.  The good news is that, like anything, with some planning and good preparation you can set it up in advance to run smoothly. No-one wants to be a slave to social media and I’ll be honest…